BAMF MKTG
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Shout in the Right Direction, A Book
By Eric Lehnen On February 23, 2012 · Leave a Comment · In Advertising, Digital, General, Marketing, Mobile, Social Media, Technology
In October, I officially teamed up with Nick Rosener, owner of Tech Nick Consulting, to write a book about digital marketing, hence why I haven’t produce any new blog posts. We are pointing out how many businesses and brands lack a lot of the steps needed to build a [...]
Dashboards, Analytics, Ranking, Oh My!
By Eric Lehnen On September 19, 2011 · Leave a Comment · In Advertising, Digital, Marketing, Mobile, Social Media, Technology
After exploring all the tools available to arm businesses, agencies and conversationalists, it is clear that searching lacks clarity. Choosing the right tools goes a long way. In many ways, the saying: “don’t keep all your eggs in one basket” is a double edge sword. There are a hundred ways to measure social media and focusing one [...]
Using exclusivity can be a great marketing strategy, but in some situations, it will create barriers which inhibits user experience across platforms and integration.
A good example of this is phones and the wireless carriers. Probably a better example is Apple. The innovation of Apple’s product line has unfortunately developed a few [...]
Name Change
By Eric Lehnen On July 20, 2011 · Leave a Comment · In Advertising, Digital, Mobile, Social Media, Technology
Oye.
Upon my graduation, I felt it necessary to change the name from “The Student’s Perspective,” to BAMF MKTG. Not only is it politically correct, but its BAMF awesome.
Three reasons why this blog will be better:
1. Bolder
2. More posts
3. More relevant
I am still developing the page and seeing that I [...]
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Social media and marketing consultant for small to medium sized firms to build and execute strategies. This blog is meant to help others understand the importance and how to build proper and successful marketing plans.My Companies
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