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Let’s face it, social media can be a buzz word that many throw around:
“You need to optimize your social media.”
“The best way to talk to your customers is social media.”
“Social media is where your customers engage with you.”
I admit, I was one of them. Social media is popular and in many [...]
Working with clients to build a marketing plan or consulting requires obvious patience to learn the business and to research their market. But when the client says, “I need to implement this next week,” panic sets in.
In one week, whatever you were working on, is now due. In that one week you are [...]
If a CEO tells you to shut up, he or she probably has a damn good reason. They are there for a reason, and this lead to an epiphany that occurred yesterday. Although the CEO did not say “Shut up!”, the meaning was still conveyed. During a meeting with the CEO, the marketing team was [...]
According to Lee Odden (@LeeOdden), the CEO of Top Rank,there are 4 types of media: Paid, Earned, Owned, and Shared. Jeff Korhan (@JeffKorhan), social media marketing speaker, made the comment:
“The line between earned and shared is fuzzy with respect to online content [...]
Audi VS Mercedes has been a battle that has been making ad agencies very happy. Audi, for some time now, has been directly competing against them in their advertisements as a way to change the perception of luxury and fun, much like Cadillac did with their new line of STS sedans.
Audi and their new campaign to [...]
I know all of you have watched and helped Old Spice become viral. Over the past year, they have transformed a once troubled brand personality into web Dynamite. Boom!
Sure, they have brand awareness, social media implementation (genius use of Twitter and Youtube) and conversation, tons of conversation. But before I go through the low-down [...]
So let me tell you a little something about biggest BANG 4 UR BUCK. OMG Agency.
An advertising agency started by college students that focuses on social media. They work to integrate social media sites together in addition to building innovative and captivating websites. They are probably the first agency [...]
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Social media and marketing consultant for small to medium sized firms to build and execute strategies. This blog is meant to help others understand the importance and how to build proper and successful marketing plans.My Companies
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